Generating analysis with Gemma 4 · finding the closest twin and diffing attributes
generating
← Back to detail50% similar · fintech × native
Why is your fatigued creative losing to its twin?
9 high-impact attribute differences
Your fatigued creativeWatch
67Health
Secure & simple#500845 · testimonial · earn more
ROAS7.49×
CTR0.47%
CVR11.7%
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Twin winnerScale
46Health
Track every euro#500269 · product-focus · challenge
ROAS7.18×
CTR0.63%
CVR12.1%
Vision insight · preview
Video format drives higher engagement.
The winning creative shifted from a static banner to a 15-second video. While the source creative achieved a 0.0047 CTR, the video format correlated with a 0.0063 CTR in this cohort. Consider testing video assets.
Confidence 95% · generated from attribute deltas.
Attribute diffs · where the winner pulls ahead
FieldYoursTwinDirectionImpactthemetestimonialproduct-focus→hook typeearn morechallenge→dominant colororangeblue→emotional toneplayfulurgent→duration sec015↑text density0.540.23↓clutter score0.230.18↓novelty score0.410.34↓faces count01↑
Winning patterns in this cohort
0 of 0 top performers · fintech / nativeCohort sample is too small to detect winning attribute patterns.